Rolls-Royce Debuts Phantom Goldfinger to Celebrate the Nameplate’s 100th Anniversary
Rolls-Royce Phantom Goldfinger
As part of its 100th Anniversary Celebration, Rolls-Royce has debuted the Phantom Goldfinger at the Concorso d’Eleganza Villa d’Este. The one-off commission is inspired by the 1964 James Bond film Goldfinger, and is joined by the 1937 Phantom III Sedanca de Ville.
Rolls-Royce Motor Cars is celebrating the 100th anniversary of the Phantom throughout the year and has chosen the 2025 Concorso d’Eleganza Villa d’Este to debut the latest one-of-one commission, the Phantom Goldfinger. The eye catching one-of-one Phantom Extended is an homage to the 1964 James Bond film, Goldfinger, where it is one of twelve Rolls-Royce appearances in the 007 film franchise.
Rolls-Royce Phantom Goldfinger
1937 Phantom III Sedanca de Ville
First revealed online in 2024 for the film’s 60th anniversary year, the Phantom Goldfinger takes inspiration from the 1937 Phantom III Sedanca de Ville, which was owned by the title’s main villain, Auric Goldfinger. The story of the motor car and the film are masterfully intertwined in the motorcar with details such as 18- and 24-carat gold detailing, cinematic references, and intricate storytelling elements that were inspired by the film’s characters, location, and themes.
Rolls-Royce Phantom Goldfinger
In celebration of the centenary of Phantom, Rolls-Royce created an exhibition of eight original artworks that document the evolution of Phantom’s design and the world in which each model debuted over the past 100 years. The designers at Goodwood created the series using the artistic style of the time to capture the different generations of the Phantom. Each artwork also demonstrates the influence Phantom has had on the times and culture over the past 10 decades.
Rolls-Royce Phantom V
Guests and media from around the world gathered to watch an incredible opening parade, which included an immaculate Phantom V. This generation of Phantom is particularly renowned as it has been owned and loved by some of the most significant cultural and political figures in modern history. It, and the rest of the Phantom celebration, are a reminder of Phantom’s role as a symbol of power, influence, and leadership.
Rolls-Royce Phantom Goldfinger
1937 Phantom III Sedanca de Ville
Rolls-Royce Phantom Goldfinger
Even among a year of heightened cultural and luxury activities across Italy, the debut of the Phantom Goldfinger at the Concorso d’Eleganza Villa d’Este and the celebration of Phantom’s centenary is a defining expression of Bespoke artistry and Phantom’s long and enduring cultural significance. Marking Phantom’s remarkable legacy but also its ongoing power to inspire, captivate, and lead into its next 100 years.
Rolls-Royce Phantom V
“The Concorso d’Eleganza Villa d’Este is the perfect setting for Rolls-Royce, as both this gathering and our marque celebrate the motor car as an object of art, craftsmanship and cultural expression. In this exceptional location, we are proud to make the public debut of Phantom Goldfinger, a remarkable expression of our Bespoke capabilities and a powerful tribute to a film cherished by the client. To have the original 1937 model, which featured in the film and inspired this motor car, displayed at the event makes this moment even more special. Presenting these exquisite Phantoms and original artworks created by our designers in tribute to the nameplate in its centenary year is a fitting celebration of our pinnacle motor car.”
-Chris Brownridge, Chief Executive, Rolls-Royce Motor Cars